LeadPost is a website visitor identification and lead generation platform designed to help businesses convert anonymous website traffic into actionable leads. By embedding a single line of code, LeadPost identifies up to 40% of website visitors, providing detailed contact information such as names, emails, and job titles. It offers solutions tailored for both B2B and B2C businesses, as well as agencies managing multiple clients. The platform also includes built-in retargeting capabilities for email, social, display, and direct mail campaigns, all within a unified dashboard. LeadPost emphasizes privacy compliance and operates without relying on third-party cookies.
Key Features
- Identifies up to 40% of anonymous website visitors
- Provides detailed contact information, including names, emails, and job titles
- Tailored solutions for B2B and B2C businesses
- Agency-friendly features with multi-client dashboards and white-label reporting
- Built-in retargeting for email, social, display, and direct mail campaigns
- Privacy-compliant data onboarding without third-party cookies
- Integrations with platforms like HubSpot, Salesforce, Mailchimp, and Zapier
Pricing
Starting at $349 per month for up to 500 B2B leads.
Pros
- High lead capture rate, especially for B2B and B2C
- User-friendly setup and onboarding
- Responsive customer support
- Granular data, including contact details and LinkedIn profiles
- Effective for remarketing and lead nurturing
- Affordable pricing for small businesses
Cons
- Learning curve for new users
- User interface could be more intuitive
- Limited phone number data capture
- No direct integration with some CRMs like PipeDrive
- Occasional issues with email notifications
